Home Services Case Study

December 12, 20252 min read

Case Study: How This Home Services Business Recovered $14,400/Month With an AI Receptionist

🧠 The $1,200 Call That Never Got Answered

Smith’s Home Services, a small plumbing and electrical business, had one of those days.

On a Tuesday afternoon, the owner, Mark, was fixing a leaking hot-water system while juggling two texts from clients. His phone rang — he glanced, thought, “I’ll call them back in a sec.”

Spoiler:
He didn’t.

That missed call?
It was a customer looking for an urgent electrical repair — a $1,200 job gone instantly.

And for Smith’s Home Services, this wasn’t a one-off mistake.


☎️ The Hidden Revenue Leak

After a 2-week review, Smith’s Home Services discovered something shocking:

  • They were missing 22% of inbound calls

  • Most were lost during lunch breaks, after hours, and while on job sites

  • Their average job value was $300

  • They were missing 2–3 potential leads every single day

When they ran the math…
It equaled over $14,400/month in missed revenue.

No dramatic horror music.
Just silent, consistent revenue loss.


🤖 The Turning Point: Implementing an AI Receptionist

Mark decided to test an AI Receptionist from NAXPRT — not the monotone, robotic type, but a conversational AI voice agent that:

  • Answered every call instantly

  • Sounded natural and human

  • Could quote basic jobs

  • Captured caller details

  • And booked appointments directly into their calendar

No salary.
No breaks.
No “Sorry, I missed that call.”

Within 24 hours, their business had 24/7 responsiveness.


💡 What Changed

Two days after setup, something happened that made Mark a believer.

He closed his laptop at 6:00 PM.
At 8:37 PM, a new customer called asking about a power outage issue.

The AI receptionist picked up, answered questions, collected the address, and booked a same-day service for the next morning.

Mark woke up, checked his phone, and saw:
“New Booking Confirmed.”

The job was worth $780 — a call he never would’ve answered himself.

This became the new normal.


📊 The Results (30 Days After Automation)

Smith’s Home Services saw:

  • 78% increase in answered calls

  • 19 new jobs booked after hours

  • $14,400 in recovered monthly revenue

  • Zero customer complaints about AI quality

  • Fewer workflow interruptions during jobs

Mark reported feeling “10× more in control” of incoming leads.


🧩 Why This Matters

AI isn’t the future — it’s the present.

Small businesses that adopt early become the ones dominating their local market while competitors are stuck with voicemails and callbacks.

Mark didn’t need tech skills.
He just needed a system that stopped revenue from slipping through the cracks.


🔧 The Takeaway

If your phone is ringing, money is calling.

If you don’t pick up, someone else’s automation will.


👉 Want to See Your Numbers?

Book a free AI Audit with NAXPRT.
We’ll show you exactly:

  • how many calls you’re missing,

  • where automation can plug the leaks,

  • and the revenue you could recover each month.

No jargon.
No pressure.
Just real, measurable ROI.

Back to Blog